On Demand: COVID-19 Digital Fundraising: Insights & Results

When:  Apr 2, 2021
With the rapid expansion of COVID-19, healthcare providers have a critical need to raise money from their supporters and communities to help the fight against COVID-19. Join experts from Digital Health Strategies, a hospital fundraising agency, as they share best practices and insights based on results from COVID-19 fundraising efforts for five different healthcare providers over the past two weeks. You’ll also hear directly from other healthcare fundraising colleagues and learn about strategies and tactics for effective COVID-19 campaigns that are delivering results including: œ Email appeals generating hundreds of thousands of dollars with an average gift of around $250 œ 60-70% of donations from first-time donors œ Email click-thru-rate increases of 300%